Why do all successful people universally agree that you have to experience failure? I think the exact answer lives in a single quote from Naval Ravikant.
"Pain is a moment of clarity. It's when you can no longer deny the truth of a situation, and you are forced to accept an uncomfortable change. I'm actually glad I didn't get everything I wanted in life."
Pain and failure are information. The kind that gets carved deep into your bones. It is infinitely more vivid than anything you could absorb from a YouTube video or a book. And unlike the lessons you pick up from other people's experiences, the information you gain through your own pain is entirely customized for you, your situation, your mistakes.
That is why I believe pain and failure are what allow us to truly understand the world. To get the maximum amount of that information, you have to be willing to experience the maximum amount of failure.
The Illusion of Modern Failure
In modern society, failure is literally nothing.
![]() |
| Your brain still treats failure like a life or death threat. It isn't. |
Back in the Stone Age, failing a hunt or getting caught by a predator could mean death. The stakes were real and immediate. But today? If your YouTube video gets zero views, absolutely nothing happens to you. Yet the fear we feel in that moment is almost identical in size to what our ancestors felt facing actual danger.
I felt that exact fear every time I took on a new challenge. For almost ten years I have been listening to podcasts from people like Naval Ravikant and Jensen Huang. At some point, I started feeling like I needed to build something of my own. So six months ago, I published an online book sharing everything I had learned about starting a business.
The Dilemma of an Ordinary Engineer
But when it actually came time to sell the book, a massive doubt hit me. Is it really okay for me to sell this right now? I was not some wildly successful entrepreneur. I was just an ordinary network engineer with zero practical experience in marketing or business. Did I even have the right to sell something like this?
This led me into a real dilemma. To truly talk about business, you need your own product and the actual experience of selling it. But if I did not sell this book now, I would never get that experience in the first place. I did not want to become someone who just mindlessly recites the mental models of people smarter than me.
Releasing the Fear
So I just did it. Blindly. Whether it succeeded or failed, I launched it into the world.
My mindset going in was simple. Provide the absolute maximum value I can, absorb all the negative feedback, and use it to improve. At the same time, I was completely honest with my readers. I told them directly: I am not an expert, and I have no real practical experience. But I have been absorbing information for ten years and I compiled it as concisely as I possibly could.
![]() |
| The numbers don't lie. Action beats hesitation every single time |
Then something happened that I did not expect. In the very first month, over 1,000 people bought it.
That was the moment it clicked for me again. The fear I was feeling was truly nothing. And once you actually do the thing, whatever it is, it turns out to be far less terrifying than you imagined. Even if the book had completely flopped, it would have been a perfect opportunity to deeply review what I got wrong in my marketing and my thinking.
The Next Imperfect Step
Right now I am building a platform using vibe coding where people can read insights from the masters in a book-like format. For the record, I have never built anything like this in my life. But whether it turns out to be something great or a complete mess, I plan to deploy it by the end of this year.
I am not doing this because my previous success gave me some unshakeable confidence. I am doing this because you simply have to put something out into the world to get an output. Good feedback or bad, you have to release it first.
It is entirely possible I launch it and it completely flops. But as I said at the beginning, even if I fail, I am going to do it anyway. Because the failure itself will give me exactly the kind of custom information I need to understand the world a little better.
The vast majority of the fear we feel has no real substance behind it. Even when you fail, it just becomes an opportunity to understand yourself and your situation more clearly. That might sound obvious. But the obvious things are usually the most important ones.
Curious about the real stories behind big tech, crypto, and everyday economics? 👉👉👉Subscribe to The Techtonic for your weekly dose of easy-to-read business trends.
Latest Insight: [Why AI Made Selling Harder Than Building]




Post a Comment